HP bags largest labels and packaging deal in Indigo history

RAKO-GROUP (RAKO) has purchased two HP Indigo 20000 Digital Presses and nine HP Indigo WS6800 Digital Presses, making it the largest labels and packaging deal in HP Indigo history. The purchase builds on RAKO’s existing fleet of HP Indigo Digital Presses and expands its multi-press, multi-site labels and packaging digital offerings while providing increased capacity to help meet customer demands.

“For more than a decade, we have used HP Indigo digital printing technology to bring value to our customers, which include many of the world’s leading brands,” said Adrian Tippenhauer, managing director of RAKO. “HP Indigo remains at the core of our digital strategy, and we trust that these digital press additions will help us continue innovating and growing together in the future.”

“RAKO is one of the largest HP Indigo users in labels and packaging and we have worked closely together to help accelerate and expand its digital printing business,” said Alon Bar-Shany, vice president and general manager, HP Indigo. “Today’s announcement marks a monumental investment that further positions RAKO for growth and demonstrates the limitless possibilities with HP Indigo digital printing technology.”

The HP Indigo WS6800 is the flagship model of the best-selling HP Indigo WS6000 series, and features the new Color Automation Package, an advanced colour matching solution leveraging an inline spectrophotometer to quickly and easily match brand spot colors. While, the HP Indigo 20000 has won the 2014 InterTech Technology Award for Innovation and produces labels and flexible packaging for leading brands.

Group Publications